With the advent of smart-phone technology and social media we live in an era of transparency and accountability, the likes of never seen before. In today’s world, citizens demand the right to be involved in the decision-making process of matters that affect them. With technology and social media in-hand this has lead to a proliferation of misinformation and fake news, creating outrage, sometimes artificially, in otherwise un-engaged communities. This webinar provides public organisations with the tools to identify, manage and leverage community outrage, reducing the risk in communication exchanges and ensuring that correct information is available.
Who should attend?
Community engagement practitioners, managers of community engagement practitioners, communications professionals, decision makers, and anybody with an interest in community engagement.
You may also be interested in other events in this series:
26 April: Webinar: Preventing Social Media Train Wrecks - 6 things you need to know
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